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Animaker: The Ultimate Animation Tool for Digital Marketers


As a digital marketer always looking for the latest tools to grow my online business, I stumbled upon an amazing cloud-based software called Animaker.


Animaker is an easy-to-use animation video maker that allows anyone to create professional studio-quality videos in just minutes.


In this comprehensive guide, I?ll share:



Let?s get started!


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????A Brief History of Animation


Animation has been around for over a century. The first known example is Humorous Phases of Funny Faces created in 1906 by J. Stuart Blackton.


In the early 1900s, animation was tedious and done completely by hand. Walt Disney pioneered many techniques like multiplane cameras and rotoscoping in the 1930s that revolutionized the industry.


The 1950s saw the rise of limited animation made popular by Hanna-Barbera, which involved reusing frames to simplify production.


Then in the 1960s, xerography made it easier to duplicate key drawings via photocopying.


Computer animation emerged in the 1970s but only took off in the 1990s with tools like Softimage 3D, Alias, and Wavefront.


Today, 3D computer animation dominates Hollywood and animated films.


In the 2000s, Flash animation gained popularity for making vector web animations.


The accessibility of YouTube has now made video animation available to all.



Overview of Animaker


Animaker is a cloud-based software that allows anyone to create animated videos with no expertise required.


It utilizes an HTML5 animation engine for seamless performance across devices.


Some key features include:


Easy Drag-and-Drop Interface ? Animaker has an intuitive interface that makes video creation simple for beginners. No animation or technical skills needed!


10,000+ Animated Assets ? Access over 10,000 animated characters, backgrounds, videos, props, shapes, icons, and more. You can also upload your own assets.


AI Animation Engine ? Animaker?s artificial intelligence adds natural motions and facial expressions to characters to make them more lifelike.


Custom Character Creator ? Design your own characters from 100+ face parts, outfits, emotions, and accessories using the Character Builder.


Professionally Designed Templates ? Start with a professionally made template for explainer videos, promos, intros, outros, and more. Customize it to fit your brand.


Collaboration Tools ? Invite team members to collaborate on video projects together in real-time within Animaker.


Text-to-Speech Engine ? Use automated text-to-speech to generate voiceovers from scripts in natural human voices.


Multi-Language Support ? Create videos in 100+ languages using Animaker?s text-to-speech voices and subtitles capabilities.


Easy Sharing ? Download videos and share them instantly on YouTube, Facebook, Instagram, Twitter, LinkedIn, and more.


Affordable Pricing ? Animaker pricing starts at just $12 per month for individuals, making studio-quality animation accessible to businesses of all sizes.


With these features, Animaker provides everything needed to produce standout marketing videos quickly and easily.

Next, let?s walk through how to use Animaker step-by-step.



Step-by-Step Guide to Using Animaker


Animaker makes video creation intuitive, but let's demystify the process even more with a step-by-step walkthrough:


Step 1: Sign Up for an Account


Go to Animaker?s website and click ?Sign Up? to create your free account. The free plan allows you to make 3 minute videos.

Paid plans start at just $12 per month with increased length and capabilities.


Step 2: Create a New Video Project


Once logged in, click ?Create? then ?Create a Video? to start a new video project. Select either widescreen or square format.


Step 3: Select a Template


Browse Animaker?s template library and choose a template for the type of video you want to make. Templates give you an animated starting point that you can customize.


Step 4: Customize the Scene


The canvas is where you build your video by adding and arranging visual elements in scenes. Customize the template by adding characters, props, backgrounds, animations, videos, images, shapes, text boxes, and more.


Step 5: Add Voiceovers and Music


Enhance your video with voiceovers and background music. Generate voiceovers from text using Animaker?s text-to-speech engine. Or, record your own script.


Step 6: Review and Edit


Scrutinize your animation using the live preview player. Make tweaks until you?re satisfied. The timeline shows all elements so you can adjust timings.


Step 7: Export and Share


Once complete, export your video as an MP4 file. Use the one-click publish feature to share your video instantly on YouTube, Facebook, Twitter, LinkedIn, and more!


And that's it! With these seven simple steps, anyone can create professional animation videos using Animaker.


Next, let?s explore 10 ways digital marketers can leverage Animaker.



10 Ways To Use Animaker for Digital Marketing


As a digital marketer, I?ve discovered countless ways to utilize Animaker to grow my business and engage my audience:


1. Explainer Videos

Easily create short animated explainer videos to demonstrate your products, services, concepts, or ideas.


2. Social Media Marketing

Produce fun animated social videos tailored for your brand and each platform like Facebook, Instagram, YouTube, TikTok, and more.


3. Video Ads

Make engaging video ads for social platforms or video ad networks using Animaker templates.


4. Promo & Event Videos

Promote sales, discounts, product launches, grand openings, and other events with attention-grabbing promo videos.


5. Branded Content

Reinforce brand awareness by producing branded video content that embodies your identity, personality, and values creatively.


6. Customer Testimonial Videos

Turn positive customer reviews into persuasive video testimonials using custom animated characters.


7. Training & Tutorial Videos

Create online training videos, product tutorials, and ?how-to? videos to educate customers and users.


8. Video Email Marketing

Increase email open rates by including Animaker videos in your email sequences, newsletters, announcements, etc.


9. Kickstarter Videos

Make a product demo video to showcase your product for crowdfunding on Kickstarter or Indiegogo.


10. Live Streaming/Webinars

Go live on platforms like Facebook or YouTube using animated video backgrounds, overlays, and intros/outros.


As you can see, the possibilities are endless with Animaker! Their platform enables you to quickly scale high-quality video production.


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Animaker Pricing & Plans


Animaker offers affordably priced annual plans for solopreneurs, small teams, and enterprise teams:


Animaker Solo Plan


Animaker Startup Plan


Animaker Business Plan


They also offer custom enterprise pricing. Volume discounts available for multiple seats.


The more you pay, the more assets, templates, video length, and capabilities you get. But even Animaker's lowest cost plan provides tremendous value.


Animaker FAQs


Here are answers to commonly asked questions:


How long does it take to make a video on Animaker?

It only takes 10-15 minutes to modify a template. Creating a detailed explainer video from scratch takes 1-2 hours.


What animation styles can you make?

Animaker can produce 2D animation, whiteboard animation, motion graphics, and more.


Can I use my own brand assets?

Yes, you can upload your own images, logos, videos, and characters.


Does Animaker have a free version?

Yes, you can make 3 minute videos with their free plan with a watermark. Paid plans start at just $12/month.


What features come in the paid version?

Paid plans give you more assets, templates, animation tools, voiceovers, longer video length, and the ability to remove the watermark.


Do they offer text-to-speech voice overs?

Yes, Animaker uses AI to generate human-like voiceovers from text in different languages.


Can I make my own animated characters?

Yes, you can customize characters using the Character Builder with different body parts, clothes, emotions, and more.


Is there an iOS or Android app?

Yes, Animaker offers mobile apps so you can create and edit videos on the go.


What file formats can you export?

You can download your videos as MP4, AVI, MOV, FLV, GIF, and image formats.


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Conclusion


I hope this detailed Animaker review provided a comprehensive look at how beneficial Animaker can be for digital marketing and online businesses.


Animaker has been an indispensable tool for me to efficiently create unlimited engaging videos that connect with my audience and drive business growth.


Some examples of how I?ve used Animaker for digital marketing include:



The possibilities are endless. I highly recommend digital marketers and online entrepreneurs try Animaker to take their video marketing to the next level!


Visit Animaker's website at www.animaker.com to get started with your first video project today. Let me know if you have any other questions!